Pretty Little Things(PLT), is one of the top three online-only fashion shopping retailers in the UK. If you are in the UK and want to purchase more affordable clothes, you would definitely check them out.
Unfortunately, If you are a mobile-only shopper, PLT is definitely not your best choice. As shown by online reviews, a lot of users are as frustrated as me.
One day, I saw one Instagram post about the Millennials having struggles with saving money in one of the famous magazines in the UK. Going through those Instagram posts filled with money issues, I thought of a random idea about “How about designing an application that helps millennials save money easily?”
Just like that, my second UX case is underway.
As my design concept and idea is not focused on the financial management itself but more providing a platform that users can engrain consistent saving habits, I decided to get designing with the following goal in mind;
Building a mobile…
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